Armstrong Garden Centers Email Advertisements

thesE INSPIRING Emails were sent twice weekly to a growing database of 400,000+ active subscribers

the ingredients:

engaging & creative copywriting

image gathering , shoot styling,
and editorial photography

layout and typography

quickly incorporating feedback
based on business needs

targeted messaging based
on purchase history

create an accompanying
weekly webpage

analytics recap for improvement

Directly below is an average example of one
of two weekly emails.
Developed and executed by me, including styling, photography, editing, research, copywriting, typography, and launch.

Armstrong Garden Centers has served California for over 130 years, with 29 locations throughout Los Angeles, Orange County, and San Diego. Gardeners trust Armstrong for timely, accurate horticultural advice and seasonal garden inspiration.